On Jan 27, CITIC Group launched the "CITIC · Hong Kong" service brand at the inaugural Global Business Summit at the 19th Asian Financial Forum in Hong Kong. This new brand, affiliate to CITIC's core service brand "CITIC, Your Trusted Partner for Going Global" and "CITIC, Your Trusted Partner for Coming to China", integrates Hong Kong's unique advantages with CITIC's decades of local presence to build a comprehensive service ecosystem.

For governmental collaboration, CITIC Group will continue to play a vital role in bridging enterprises in the Chinese mainland with global opportunities in Hong Kong. Through further collaboration with Hong Kong government and institutes, and contributing to relevant policies, CITIC Group will help more enterprises expand internationally via Hong Kong.

For enterprises services, CITIC Group will introduce a "Hong Kong edition" integrated financial advisory project, using Hong Kong listings as a key driver to offer full lifecycle financial solutions. This also includes optimizing cross-border asset management in Hong Kong, enhancing financial market interconnectivity between the Chinese mainland and Hong Kong, as well as supporting the internalization of the renminbi.

For individual services, CITIC Group will build a cross-border consumer ecosystem with local partners to attract more high-value clients to Hong Kong.

CITIC Group will continue to leverage its network spanning over 160 countries and regions to align Hong Kong's professional services and financial resources with global demand, reinforcing its role in supporting Hong Kong's development and China's further opening-up.